Joe Nimble Teams Up with Madden Analytics to Enhance Inventory Planning via Xentral Integration

Madden Analytics is thrilled to announce its partnership with Joe Nimble, the innovative German footwear brand celebrated for its ground-breaking Toefreedom® running shoes. This collaboration will empower Joe Nimble to optimize inventory planning and purchasing to meet their growing customer demand.

To facilitate the collaboration, Madden Analytics has been seamlessly integrated with Xentral, the ERP system used by Joe Nimble, ensuring real-time synchronization of critical sales, inventory, and purchasing data. This integration provides Joe Nimble with actionable insights and precise forecasting, enabling smarter decision-making across their global operations.

Optimizing Inventory for Precision and Growth

As a brand that champions innovation in athletic footwear design, Joe Nimble required an inventory planning solution as forward-thinking as their product line. Madden Analytics’ integration with Xentral equips Joe Nimble with advanced tools to forecast demand accurately, plan and execute purchases, in order to maintain optimal stock levels.

“This partnership with Madden Analytics allows us to approach inventory planning with the precision and intelligence that we need,” said David Unterreiner, Product & Sales Manager at Joe Nimble. “The integration with Xentral ensures that our data flows automatically and seamlessly, enabling us to better serve our customers while scaling sustainably.”

Empowering Decision-Making with Forecasts based on Real-Time Data

The real-time integration with Xentral delivers clear visibility into Joe Nimble’s sales and inventory performance, ensuring that inventory and purchase orders is consistently aligned with customer demand. With these capabilities, Joe Nimble can minimize overstock, avoid stockouts, and focus on delivering exceptional products to their customers.

“Madden Analytics is proud to support Joe Nimble’s journey toward greater operational excellence and optimized inventory,” said Axel Bukowski, CEO of Madden Analytics. “By integrating Madden with Xentral, Joe Nimble ensures that they have the tools to make data-driven decisions and continue redefining performance footwear.”

About Joe Nimble - the Big Toe Company

Joe Nimble is a pioneer in the field of ‘Toefreedom®’. For around ten years, company founder Sebastian Bär has been pursuing a mission: to enable runners to practice their sport efficiently and without pain in the long term. Together with Lee Saxby and other globally recognized experts in running technology and biomechanics, Sebastian Bär has developed a revolutionary shoe design for natural toefreedom and maximum stability. The range is completely focused on performance (road, trail, gym and recovery). For his commitment to foot health, Joe Nimble has been honored with the Red Dot Award, the German Design Award Special Mention and as a Top Innovator. The ‘Ultreya’ running shoe was honored as Best Debut by Runner's World in 2022 and the ‘Addict Pro-R’ in 2024.

Joe Nimble is a spin-off from the traditional shoe manufacturer BÄR GmbH, a pioneer in natural and comfortable running.

About Madden Analytics

Madden Analytics delivers cloud-based inventory planning solutions that optimize stock turnover and enhance cash flow for brands and retailers. With seamless integrations and advanced forecasting capabilities, Madden empowers brands like Joe Nimble to achieve optimized inventory and long-term success.