Indiska teams up with Madden Analytics to optimize sales and inventory

January 12, 2023

Jan 12, 2023

Press Release

"We are impressed with the ease of use of Madden Analytics."

Indiska, one of Sweden’s oldest lifestyle brands, are known for their warm and unique design within fashion and interior design. As part of their recent relaunch of the company Indiska collaborates with Madden Analytics to optimize their Business Intelligence and inventory planning processes.

- We are impressed with the ease of use of Madden Analytics. Both with the intuitive solution itself but also with the ease of integration, onboarding and customer support. It has truly been a smooth process to get up and running quickly. With help of the product we are looking forward to secure reliable, flexible and efficient processes for sales and inventory analytics and optimizing our inventory going forward, says Anna Adlercreutz, Head of Sales and Supply Chain at Indiska.

Indiska has a large assortment of private label goods and many different point-of-sales locations and warehouses which requires careful analyses, forecasting and planning to distribute inventory optimally to meet their customers’ demand.

- Indiska has always been a strong and salient brand in the Swedish market. We look forward to working with them on analyzing and optimizing their sales and inventory, says Axel Bukowski, CEO of Madden Analytics. Analyzing and planning inventory is not an easy feat for an omnichannel brand like Indiska that has multiple sales locations and warehouses, and a growing e-commerce business. Our powerful solution and their talented and experienced team will be a recipe for success.

Axel Jacobsson, CEO, Madden Analytics,


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