Brothers join Madden Analytics to optimize inventory allocation

May 6, 2024

Press release

Brothers, a leading Swedish men's fashion retailer, chose Madden Analytics, a pioneer in inventory planning solutions, to support their inventory goals.

Established in 1992, Brothers is dedicated to offering a diverse range of men's clothing and accessories, ensuring impeccable style, exceptional fit, and reasonable prices to empower every man's individuality. With 44 stores across Sweden, including franchised outlets, they prioritize efficient inventory planning to meet diverse customer needs while maintaining optimal stock levels and cash flow.

“Optimizing purchasing and allocation for 40+ stores and online channels is complex,” says Kristoffer Olsson, IT Director at Brothers. "Our partnership with Madden Analytics aligns with our commitment to providing our customers with a seamless shopping experience by ensuring that we have the right products in the right quantities at the right time."

Madden Analytics, founded in 2020 in Stockholm, Sweden, specializes in providing cloud-based inventory planning solutions tailored to the needs of consumer brands and retailers. With a client roster including esteemed brands such as Nudie Jeans, Chimi, and Asket, Madden Analytics enables businesses to make data-driven decisions to optimize production and reduce overstock.

"We are very excited to collaborate with Brothers to enhance their inventory planning processes," says Axel Bukowski, CEO of Madden Analytics. "Our advanced software solutions will empower Brothers to leverage real-time data insights and streamline their inventory processes, hopefully driving greater efficiency and profitability."

Through Madden Analytics, Brothers will gain access to cutting-edge features such as demand forecasting, automated replenishment, stock optimization, and detailed inventory reporting. By leveraging these capabilities, Brothers aims to enhance its stock turnover, minimize overstock situations, and ensure a consistently outstanding shopping experience for its customers.


About Brothers
Brothers is a Swedish men's fashion retailer founded in 1992, dedicated to providing a diverse range of high-quality clothing and accessories for men. With 44 stores across Sweden and a commitment to impeccable style, exceptional fit, and reasonable prices, Brothers empowers men to confidently express their individuality and themselves through what they´re wearing while encouraging everyone to be their self.


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